The importance of Decision-making has been brought to the spotlight in recent years, and for good reason. As a result, there is an increased desire for data-driven decision-making (DDRM), which is said to help businesses take accurate decisions that can be used to...
The way data and analytics are used by organizations is changing. Businesses are starting to value both the quality of data and its origin, rather than just its volume. Marketers are keenly aware of this change and how it can affect their products. Data is becoming a...
The subject of business development, a euphemism for the process of developing new businesses, is one that remains a point of interest for people all over the world. More often than not, once you have a company in operation and are ready to start growing exponentially...
Artificial Intelligence is becoming a bigger topic in the marketing world. They are trying to find ways to use it in their ads and digital marketing strategy. Just like how AI is used in companies such as Facebook, marketers are learning how to utilize the technology...
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